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Disney does everything big, and now another of its facilities has become one of the l...
Looking for a new cream spirit? Try Clair's Cognac and Cream, said to be one of Franc...
William Grant introduces another line of Australian wine new to the US: Xanadau Wines...
Anchor Appetizer Group wants to help you promote Olivenos! crunchy stuffed olives. Pr...
for Brown-Forman and Bacardi, who are joining forces in the US market with a partners...
Makers of the unpeated Highland single malt Scotch Glengoyne will soon introduce a ne...
The Crossings, a new superpremium New Zealand wine from Marlborough's Awatere Valley,...
It's a fact of life in the consolidating beverage alcohol business that brands migrat...
Bols follows up its successful Pumpkin Smash and Wasabi Smash with Mango Smash, a 15%...
Coors Brewing Company launches Vibe, a malt-based alternative beverage with no citrus...
Vodka is like the artist's blank canvas, the potter's lump of clay, the chef's simple...
Cognac keeps growing in sales in the US, and A.V. Imports has now added Croizet to it...
Hooch has a new twist in its flavor-line: Hooch Hard Orange and Hard Berry. The new f...
Did you; have a rough winter? Did it seem like the beer taps were frozen in your bar?...
Luctor International, importers of Van Gogh Spirits, introduces Applefest, crafted fo...
Wilkes-Barre, PA's The Brewery, already offering hard root beer ad iced tea, now adds...
We confess to being geographically challenged, but this time, we made a big one. In l...
Hardy/USA offers Lejay-Legoute Creme de Griotte for some real cherry flavor. The Fren...
Miller Brewing Company and Allied Domecq PLC announce the malt beverages Stolichnaya ...
Jack Daniel's producer Brown-Forman is also offering on-premise accounts to participa...
That's the theme of this year's Cheers Beverage Conference cocktail party, but it als...
Sam Adams is launching what it calls the strongest beer ever made. With a 24% alcohol...
Opici introduces its first Australian wines, from Red Hill Estate, Victoria, Australi...
Canadian Club's current promotion is aimed at tying the Canadian spirit to women and ...
The 1990-s were heady clays for New World wine makers, and the first few years of the...
Beck's is remaking its look, as the entire line of imported German beers is being rep...
Robert Mondavi Winery introduced its California coastal line of wine, Robert Mondavi ...
Boost Finlandia vodka sales with a broad range of on-premise materials currently avai...
The latest thing in the US market may be the emergence of the branded, ready-to-drink...
The Famous Grouse Gold Reserve 12 Year-Old Scotch, from Remy Amerique, is featuring a...
Halewood International had introduced a line of malt-based ready-to-drink rum-flavore...
Looking for a way to boost tequila sales? Try using Don Eduardo's current promotion, ...
Dear Cheers, I am responding to a letter to the editor in your January/February iss...
Allied Domecq Wines offers these new wine bottlings from its various vineyards: 1999 ...
Seabastiani Vineyards & Winery has introduced new packaging for its entire line of su...
It's soon to be Kentucky Derby time, and Woodford Reserve Bourbon is doing its part t...
Schieffelin & Somerset introduces the latest Italian wines imported from the Tuscan E...
Labatt USA re-launched its 12-year-old Rolling Rock Light domestic beer brand with ne...
Last month in this space we talked a little bit about the numbers and how overall con...
It's not a big holiday in Mexico, and if you ask the majority of gringos what exactly...
Alice White, a popular Australian wine brand imported by Canandaigua Wine, has added ...
Bacardi and Anheuser-Busch have teamed up for Bacardi Silver, their entry into the bo...
To Die For Joseph Vespa, the self-annointed "best bartender in NYC" sends in this o...
Just as trends come and go in the world of fashion, the same holds true for glassware...
U.S. Beverage Company has launched their new product, the U.S. Energy Drink. The ener...
The Marimba Rum Company, a division of Flood River Distillers, has debuted a line of ...
You know the Alternatini craze has conquered the globe when every restaurant, no matt...
Mention San Diego, and the images that spring to mind include picturesque beaches, th...
Don't miss United Menu Cover's expanded line of wine and beverage list covers, books ...
Talus wines from Canandaigua Wine has updated its packaging for its complete portfoli...
For the Cheers Beverage Conference in Miami Beach, that is. The 2002 Cheers Beverage ...
DeKuyper introduces DeKuyper Tropical Pineapple Liqueur--their newest flavor. DeKuype...
William Grant and Sons fine wine division offers the newly imported Australian wines ...
Island Oasis rolls out a bartender-friendly innovation: The Island Oasis Bartender Re...
To hear Don Stanczak tell it, what breeds success in such a far-flung empire as the I...
Jim Beam Brands is spotlighting its Jim Beam Black Bourbon as a superpremium whiskey,...
Jacob's Creek offers their most recent vintages from Australia; 1999 Jacob's Creek Sh...
There have been changes a brewing in the beer business over the last decade and much ...
Red Square joins the rush of ready-to-drink cocktails to the market. A sparkling blen...
Delicato Family Vineyards has introduced new packaging for its line of Monterra wines...
Dan Lee pointed to a ridge just north of his vineyard and said, "You could almost set...
Warsteiner Importers introduces Frakenheim Alt German Brown Ale. The dry, full-flavor...
Dunnewood Vineyards, a part of the Canandaigua Wine Co., has introduced its band-craf...
From sub-Saharan Africa comes Amarula Cream Liqueur, one of the largest selling cream...
Wm. Grant offers wines from the Montepulciano-based Poliziano, a family-run winery in...
Beringer introduces their 1999 Merlot, said to offer sweet vanilla and brown spice ar...
One of the things that I've always liked about living in the Northeast is the changin...
Another vodka from Sweden is on the market, this one boasting the trademarked Precisi...
Broker's Gin, a new premium spirit, is making its way across the Big Pond, by way of ...
Treana Vineyards presents five wines: Treana Red 1998, a blend of cabernet sauvignon,...
Miami Beach, that is. The 2002 Cheers Beverage Conference heads to the land of La vid...
Now there's the William Grant Rare Whisky Collection, five hard-to-find Scotch whiski...
From Chile arrives Montes Folly, a socalled super syrah aged 18 months in new French ...
Looking for a Mexican wine for Cinco de Mayo? The Casa Madero Merlot is said to be dr...
With the closing of the three-way deal among Pernod Ricard, Diageo and Vivendi Univer...
Burnett's vodka introduces two new flavors: Sour Apple and Coconut. The two join the ...
Winebow announces the importation of wines from Selvapiana, a leading producer of Chi...
Naked Vanilla Gorilla Mandy Nash, who tends at Port Dock 1, Newport, OR, starts off t...
On the fourth anniversary of Hall of Fame broadcaster Harry Caray's death, drinkers w...
Whaler's Rums joined the Heaven Hill stable of products in February. Whaler's Vanilla...
Highland Park Single Malt Scotch, from Remy Amerique, has debuted new packaging meant...
What's the latest in on-premise trends? It's a question we at Cheers ask, and are ask...
Lemon liqueurs. Vanilla rums. Organic beers. A vodka made with soy. A gin made for vo...
Leinenkugel has reintroduced Big Butt Doppelbock, discontinued in 1999. The rich, mal...
Rockies Brewing announces the release of the limited edition Boulder Cliffhanger Ambe...
Often overlooked, spirits, beer and wine from our northern neighbor can play a big pa...
Van Gogh introduces three new flavors in their imported vodka line: Van Gogh Raspberr...
Opici Imports offers the Bigi line of Italian wines. Orvieto Classico Secco, Classico...
Retail sellers of beverage alcohol have been represented by at least two organization...
In order to celebrate Bushmills' rich heritage, Austin, Nichols has created Celtic-th...
O'Hara's Celtic Stout, produced by Carlow Brewing, Carlow, Ireland, and imported into...
Marie Brizard Wines and Spirits USA introduces Chateau de Segur Sauternes dessert win...
Dear Sirs: It was a pleasure to read about Luiz DaHora of the Lafayette Park Hotel ...
When Piero Selvaggio opened his own restaurant in 1972, the only thing he knew about ...
Palm Bay announces the importation of Boulard Calvados, the leading brand of Norman a...
Treana Winery announces the US release of its 1999 Treana White, a balanced Rhone-sty...
Dale De Groff, the "King of Cocktails" so often seen in these pages, has teamed up wi...
Beverage marketing guru Patrick Henry calls it the "St. Patrick's Day challenge." "Wh...
There's one more new vodka this month, made in the USA. Blue Ice Potato vodka is a pr...
Palm Bay announces four estate-grown varietals from the southern Rhone valley Chateau...
Two Fris vodka brands recently earned gold medals at the 2001 World Spirits Competiti...
Bushmills offers three classic Irish whiskies - Bushmills, aged a minimum of five yea...
Maui Fruit Blends are all natural frozen cocktail-, granita-and smoothie-bases. The f...
Red, White and Blue Tanya Narhi, who tends bar at the Doubletree Hotel Eugene, OR, ...
Here we go again. The beginning of a brand new year, one that will hopefully allow al...
The Irish have always been lucky. They're not bothered by snakes (some guy named Pat ...
It's time to bring in the new Irish, so try the latest vintage of Knappogue Castle Ir...
Shaw-Ross International Importers of Miami, Florida, is now marketing imported Irish ...
Miami Beach, that is. The 2002 Cheers Beverage Conference heads to the land of la vid...
Somewhere between the tired mantra of "white wine with fish, red wine with meat" and ...
Looking for more vodka? Try Kutskova, a new Russian vodka made entirely from 'luxe" w...
E&J Gallo Distillers is currently rolling out E&J Single Vintage Brandy 1992. The pro...
Wine companies are getting savvier about their role in guiding wine knowledge and ser...
Austin, Nichols introduces its on-premise support for Jameson Irish Whiskey for St. P...
Another vodka joins the field, this one from Estonia. Called Ston, the imported vodka...
The Codorniu Group of Spain has released Septima, an Argentine wine from the Mendoza ...
The Cheers Editorial Advisory Board is an important component of everything we do her...
Barton Brands announces a new on-premise promo for 99 Bananas and 99 Blackberries. Th...
Heaven Hill introduces the latest vintage release of Evan Williams Single Barrel Vint...
Tormaresca introduces its line of Puglian wines from southern Italy: first up are the...
The indefatigable Oz Clarke continues to work diligently at spreading the good word a...
The Macallan Single Malt Scotch Whisky has announced a new $4.1 million national prin...
Bunratty's Potcheen, the emerald isle's original liquor is now available to the U.S. ...
Oneida Foodservice introduces Classico stemware, a new design in fine crystal from Sc...
Willie Nelson is known for many things, and now he's put his name on a bottle of bour...
Kendall-Jackson Wine Estates is launching a program to acquaint wait staff and consum...
A.V. Imports introduces Bunratty's Mead, marrying honey and the fruit of the vine. Kn...
New wines from Napa Valley: William Hill Winery introduces its 1999 Napa Valley caber...
Corona and Corona Light are introducing its 2001 - 2002 ski-related promotions, with ...
Macari Vineyards of Long Island introduces its first fall 2001 wine releases, includi...
Champagne Duval-Leroy, one of the last family-owned Champagne producers in France, in...
A complete line of promotional materials promoting sampling is available for Sauza te...
Hpnotiq, a blend of cognac, vodka and tropical fruit juices, is available in select m...
Atlas Vineyards introduces two new vintages: 2000 Chardonnay, said to pair nicely wit...
Among the wonders of the ancient world are the pyramids at Giza and the hanging garde...
Sam Adams brings back two Winter Classic beers: Old Fezziwig and Cranberry Lambic. Ol...
Dunnewood introduces its handcrafted "Signature" series of wine, with labels that cel...
When customers come in to your establishment to celebrate special occasion, they're l...
The Lion Brewery introduces Chester's Hard Root Beer, a root beer-flavored malt alcoh...
Buena Vista introduces a series of new wine releases: 1998 Carneros Chardonnay,1999 C...
This has been a year like no other. As a nation, we've experienced the unthinkable an...
THINGS CHANGE Lots of little things change, all the time, but there are big cycles ...
Halewood International enters the US market with Lambrini Perry, a lightly sparkling ...
Clos du Bois offers two new red wines: 1999 Cabernet Sauvignon Sonoma County, said to...
Once again in Colorado, saloon patrons can feel safe expressing their opinions in bar...
What good is design? You can't serve it on the rocks and you can't put in on the menu...
Acorto introduces a new fully automatic espresso machine, the 1500s Elite, which prod...
Masion Nicolas announces the arrival of its Reserve Maison Nicolas Bourdeaux Sauvigno...
Apple Martinis and other sweet-and-sour Alternatinis are still booming, and DeKuyper ...
Although single malt Scotch still constitutes a small percentage of overall whisky co...
Might Leaf Tea introduces its line of whole leaf teas with an innovative system to ma...
Opici Import Company introduces four Italian wine vintages: Struzziero Taurasi Riserv...
September's Kentucky Bourbon Festival this year crowned the area's master distillers ...
Don't miss United Menu Cover's expanded line of wine and beverage List covers and boo...
Ferolito Vultaggio & Sons introduces AriZona Rx Extreme Energy Shot. Containing 10% f...
Three international Italian families - the Italian grappa-making Polis, the Italian w...
Svedka vodka is spreading the word about its spirit with one-on-one sampling and mass...
Guinness Bass Import Company officially announced the national launch of Guinness Dra...
Looking for a new bar sink cleaning program? Try Drackett's Beer Glean, a system of c...
Faux Nog The Distilled Spirits Council brings us some holiday and winter recipes cr...
The Perrier Group has issued "The Perfect Plan to Build New Profits," lodging brochur...
Soy vodka? Yes, 3 vodka is made with the addition of soy isolates and is said to tast...
Domaine Chandon introduces its fall 2001 sparkling and non-sparkling wines, including...
For my parents' generation it was December 7, 1941. For my own it was November 22, 19...
Despite rising prices for the best-known fine wines, good bottles at bargain prices c...
Libbey introduces the Vina collection of sophisticated stemware designed especially f...
Champagne Krug introduces its Clos du Mesnil 1988, a rare cuvee the eighth vintage fr...
The new line of Pete's Wicked brews is being supported with promotional materials to ...
Miami Beach, that is. The 2002 Cheers Beverage Conference heads to the land of la vid...
Autumn business may be fine, but the slow-moving winter months are just around the co...
El Jimador, Mexico's number 1 selling tequila, is available in the US in three types ...
Clicquot also announces the arrival of five new Italian wines: Tenuta Caparzo Sangiov...
A Real Following The great bartenders gather an enormous following of customers, bu...
Make your bar a screaming success with six-foot stand-ups, table tents and other on-p...
Viuda de Romero introduces Tequila Viuda de Romero Anejo, the brand's premium dark am...
Bacardi announces Bacardi O, the long-awaited orange-flavored rum from the world's la...
Tumbling the Numbers Leading beverage research firm Adams Business Research (Cheers...
Ocean Drive 3/4 oz vodka 3/4 oz. white rum 2 oz. pineapple juice healthy splash...
Jacob's Creek announces the release of its 1997 Limited Release Chardonnay, selected ...
Barefoot Creek presents its 1999 Barefoot Reserve Sonoma County Pinot Noir. Only 754 ...
Few dinners associate fine wine with Chinese food, outside of the occasional gewurtzt...
Beverage control systems aim to tackle the oldest problem You've heard a story like...
The Laddie is back! Three ages of the newly-reopened Islay single malt Scotch whisky ...
Constellation wants to tell you about Mondoro Asti Spumante Italian sparkling wine, w...
Raise a few to the restaurants of Utah, which are now benefiting from a federal court...
This spring, Wilfred Wong, e-commerce cellarmaster for Beverages and more!, and a tea...
Islay also brings us Bowmore Dawn Port-Casked Islay single malt Scotch whisky. The la...
Clos LaChance announces the release of its 1999 Central Coast Merlot. The luscious me...
NYC's Dale DeGroff and Las Vegas' Tony Abou-Ganim (also a Cheers editorial advisory b...
Brown-Forman is gearing up to offer their Keep the Glass' on-premise promotion for si...
Glenmorangie follows up its extensive line of wood-finished single malt Scotch whiski...
Looking for a way to sell more Margaritas at your outdoor patios? Try MRP's Margarita...
The bar keeps getting higher for bars and restaurants to make a compelling impact wit...
Woodford Reserve is being heavily promoted by distributor Brown-Forman with a dramati...
Welcome Ultimat vodka, a new vodka addition from Poland and Adamba Imports Internatio...
United Air Specialists offers the original Smokeeter electrostatic air cleaner, creat...
When the World Trade Towers were destroyed Sept. 11, counted among the missing were 7...
Corona wants operators to score big with the Limehead football promotion for Corona E...
Looking for a more forceful cassis? Try Lejay-Legoute Double Creme de Cassis de Dijon...