Stories Collection
- Looking for a new non-alcohol flavor? Try ginger beer from the Ginger People. The all...
- HardCore Cider Company, a division of The Boston Beer Company, introduces HardCore Go...
- It's that time of the year when we announce the winner's of the Cheers Awards for Bev...
- The once-rare opportunity to buy an entire single barrel of Jack Daniel's seems to be...
- Kahlua has teamed up with leading ski producer K2 in sponsoring "Kahlua Halfpipe Jams...
- Masion DuBouchett extends its schnapps line with two new flavors: Tangly Sour Apple S...
- Taunton's Dry Blackthorn English fermented cider would like you to know that the cide...
- Dane Grover, at Little Angie's Cantina and Grill, Duluth, MN, whipped up this one.
...
- The wine world has sommeliers and the cocktail world its mixologists, says San Franci...
- What do your customers REALLY want? A new study, compiled from almost 3,200 on-site b...
- A new promotion from Woodford Reserve wants to help you highlight the distinctive qua...
- Sam Adams announces Samuel Adams Spring Ale for a limited time. A German-styled ale i...
- Rodney Strong introduces their first "Knotty Vines" zinfandel. The new name replaces ...
- Mikel Henderson at KG'S Funkytown Nightcluh, says this drink is a huge hit in the ret...
- International wine trade shows are nothing new, but now trade shows in the US are tak...
- As the seasons turn, it's time to tune your cocktail menu.
Perhaps spring doesn't p...
- Buffalo Trace introduces three rare whiskies: Eagle Rare 17 year-old Bourbon, W. L. W...
- LumiSource presents its expanded product line of contemporary decor, the Tavillo tabl...
- Scott Kiesling, GM. Ken Trackside Supper Club, offers one of his creations.
4 oz. K...
- After watching tequila sales surge throughout the US, tequila makers have been hit by...
- Good bar food can get customers to come in and will help bring them back
When custo...
- Remember Trader Vic? He's got some rums for you. The five rums bearing the Trader Vic...
- Boyd Coffee Company introduces the Reneka 1,2,3 automatic espresso brewing machine, w...
- From the makers of Dr. McGillicuddy's Vanilla Schnapps.
2 oz. Dr. McGillicuddy's Va...
- Beefeater enters the 21st Century with a bold new redesign. The world's #1 premium im...
- A beer lover looks at what makes his home town taverns special
I moved to the Phila...
- Dry Sack Sherry introduces a new line extension, Solera Especial, a sherry that has b...
- New York's Wolffer estate announces its latest releases: 1998 cabernet franc, 1998 Es...
- Bill Davis never stops shaking.
Here's the latest from their barkeep at JM's Bistro...
- Glenmorangie wants to help operators educate their customers about the premium single...
- WHILE SALES LEVELS ARE DRAMATICALLY DIFFERENT, SCOTCH AND IRISH WHISKIES ARE HEADED I...
- Chilean wine-maker Walnut Crest, one of the top ten imported wines, introduces a Cali...
- Pacific Echo has released its Brut Rose 1997 sparkling California wine. Made from a b...
- A winner of the recent Penthouse mag cocktail competition.
1 oz. Cruzan Coconut Rum...
- Wines from France extends its "Oui Hours" campaign with new ads that feature cartons ...
- Smirnoff introduces the addition of two new flavored vodkas: Smirnoff Orange Twist an...
- Germain-Robin offers Maison Surrenne cognacs in a variety of expressions: a petite ch...
- Island Oasis provides quality frozen cocktail mixes to restaurants and bars in 15 mix...
- Mott's is promoting its new Margaritaville Margarita mix with some new recipes. Here'...
- It seems to be the time of year for awards. The Golden Globes, the Grammys, the Oscar...
- Looking to familiarize your customers with the latest smoky, Islay single malt Scotch...
- Another new Smirnoff product is Smirnoff Ice, a citrus-flavored and lightly carbonate...
- Kobrand introduces three Sequoia Grove wines: 1999 Carneros Chardonnay, said to posse...
- Marie Brizard introduces a new flavor in their extensive liqueur line: amaretto. The ...
- From Benjamin Pundole, beverage manager for Ian Schrager Hotels, to re ognize Britain...
- It's where the 2001 Cheers Beverage Conference is pitching its tent on April 1819. Th...
- Tuaca importers Brown-Forman want operators to get to know the one-of-a-kind Italian ...
- Want to offer a new sort of malt spirit? Try St. George single malt, made from hardwo...
- Domaine Carneros 1997 Brut Vintage sparkling wine is available, said to possess aroma...
- Courvoisier introduces L'Esprit de Courvoisier, a rare blend that contains vintages d...
- (Enchanted Heart)
Corazon Tequila would like you to try this fruity tequila cocktai...
- Succeeding in the face of a stricter legal limit.
Whether you agree or disagree wit...
- On the heels of last year's successful vintage, Heaven Hill introduces Evan Williams ...
- Spanish brandy has long been recognized as a quintessential after-dinner drink. But m...
- Who would have thought it? The hottest new, one that has swept the nation. is green a...
- Todhunter introduces Gruzan Rum Cream, a blend of Cruzan light rum, pure Irish cream,...
- Internationally-known designer Paco Rabanne celebrated the introduction of his limite...
- Mega-chain launches a new wine program and bolsters its strong beverage program
As ...
- Mott's, makers of Rose's Lime Juice and Mr & Mrs T cocktail mixes, introduces the lat...
- Operators interested in frozen cocktails have new support coming from both Island Oas...
- Special winter beers are an acquired taste, and it's up to you to help your customers...
- Looking for new grappas? Try Oro di Mazzetti, imported by Laird from the Piedmont reg...
- Looking for a new kind of Margarita? Try adding Tuaca. Starting this month, Brown-For...
- WINES MARK PROFIT OPPORTUNITIES
If you love to sell inexpensive wines because of th...
- Original Polish vodka has added a new look in its bottling and is offering a dramatic...
- Barton Beer announces 2001 promotions for St. Pauli Girl, St. Pauli Girl Dark and St....
- Louisiana Scooter
We start off this month with a blender drink from Yakima, WA Red ...
- TO PROMOTE YOUR BUSINESS, TAKE ADVANTAGE OF SEASONAL PROMOTIONS TO KEEP CUSTOMERS COM...
- Marie Brizard announces Cognac Gautier Myriade Fine Champagne Grand Cru Reserve. The ...
- Looking to expand your Irish offerings? Heaven Hill offers promotional support for th...
- Bodum introduces the Shin Cha tea brewer which uses the classic plunger system to sep...
- Arcella Premium Brands introduces Corazon de Agave Tequila in both blanco and reposad...
- Welcome to another new year. No matter how you reckon the millennium, there's no deny...
- This St. Patrick's Day, Jameson Irish Whiskey is supporting the holiday with a select...
- Rheingold beer introduces a lighted Statue of Liberty tap handle, measuring 13-in. x ...
- Marie Brizard introduces a new flavor in their extensive liqueur line: amaretto. The ...
- The ninth annual "An Autumn Evening in New York with Special Friends" dinner, hosted ...
- Just in time for Valentine's Day, Brown-Forman wants to help you promote Finlandia co...
- Allied Domecq introduces its latest wine releases: From Clos du Bois comes 1998 Merlo...
- Courvoisier introduces L'Esprit de Courvoisier, a rare blend that contains vintages d...
- Since publishing the claim by Baywatch Cafe last year that Myke Gorecki trained Tom C...
- Need new non-alcohol beverage recipes? Sutter Home fre alcohol-free wines offer a sel...
- Perlick Corp. introduces Smart Coupler, a patented integral empty keg sensor that all...
- SakeOne, said to be the only American-owned sake producer in the world, introduces Mo...
- The best bartender, according to this years Quest for the Best competition, is Vegas ...
- Tetley's English Ale has set a 2001 marketing plan, which will include year 'round wa...
- BlueLight's sale starts today and runs through Jan. 11, 2001. The firm says that onli...
- LONDON, ENGLAND, 2000 DEC 18 (NB) -- By Steve Gold, Newsbytes. Moneybox, the UK's maj...
- Torani is offering on-premise operators a new specialty beverage concept brochure cal...
- Do your customers know the difference between a Shiraz and a Cabernet? Teach them you...
- Banfi introduces a new package for Banfi Brachetto d'Acqui sparkling red Italian wine...
- Whispering Peaks introduces its latest releases, the 1999 chardonnay and merlot. The ...
- We're not quite at the end of the year 2000, but I want to make sure you're aware of ...
- Alize has introduced a major campaign aimed at broadening support for the newly-intro...
- Cheers hosts the Grand Marnier Independent Cocktail Awards
Where's the next Cosmopo...
- An Italian organic wine from Chianti-producer Cecchi is entering the U.S. market. The...
- A new Napa Valley meritage wine is available from Burgess Cellars. The 1997 blend of ...
- Bartender contests held in far-flung outposts of cocktail civilization are nothing ne...
- Corona and Corona Light brings operators a feliz navidad, as well as with another win...
- Super- and Ultra-premium spirits and liqueurs languishing on your back bar? Lend them...
- Vina Undurraga unveils new packaging for its extended line of Reserve wines from Chil...
- Pacific Echo has released its Brut Rose 1997 sparkling California wine. Made from a b...
- ft's where the 2001 Cheers Beverage Conference is pitching its tent next year on Apri...
- A new global campaign is on the way for Martell cognac. Silent in recent years in the...
- Picture six million drinkers quaffing more than five million liters of beer, devourin...
- New York's Wolffer estate announces its latest releases: 1998 cabernet franc, 1998 Es...
- Stawski Distributing Co., Out of Chicago, has an idea to make its new import, Jazz Vo...
- Alize is more than a hot cocktail ingredient, although you'd never know it the way it...
- As the snows approach, Tuaca liqueur is gearing up for a new on-premise promotion sup...
- Survive the mid-winter blues with a post-holiday recovery plan
Okay, it's January, ...
- Sun Orchard premium citrus juices implement a new process called Ultra Light Pasteuri...
- Casa Noble wants you to know about their four ultra-premium tequilas: Casa Noble Anej...
- Mark Marcon, long-time Allied Domecq marketing fixture, has moved over to full-servic...
- Finlandia is aiming its winter promotion on holiday cocktails. The seasonal promotion...
- Annual Bourbon Festival Celebrates America's Authentic Spirit
In the bourbon busine...
- Can you store 240 bottles in less than four square feet? The MarcusRack wine storage ...
- DeKuyper introduces a new flavored schnapps, Raspberry Pucker. The new flavor joins W...
- Who employs the most sommeliers in the world? It's a real Mickey Mouse organization; ...
- Jameson Irish Whiskey is putting big bucks behind the brand and launching its largest...
- Allied Domecq has introduced a new hot cinnamon schnapps called Lava. The new product...
- Also new: the Cecilware Venezia espresso maker. Available in 1, 2, and 3 group variat...
- Wild Thanksgiving
Wild Turkey offers this holiday treat.
1 oz. Wild Turkey 101
...
- Wine books published in the US must serve many masters, primarily because wine drinki...
- Looking for a new cocktail for winter promotion? Try brightening your holiday celebra...
- Wild Turkey's Russell's reserve joins the bourbon-makers line of products. The limite...
- New from the Languedoc in time for the holidays is the 1998 Baron'arques, a special b...
- Slowly, Belgian beer is starting to make headway into the US market. Urged on by inte...
- Red Robin's "unbridled service" leads to uninhibited growth
This is the story of a ...
- Don't miss an expanded line of wine and beverage list covers and books in eight diffe...
- More vodka? No, Mor vodka, from the heart of Estonia, distilled at least four times a...
- Chicago keeps hopping, and we left out a couple of newbies worth mentioning a few mon...
- Single malt Scotch-lovers have a world to choose from, and Cheers[R] tastes some of t...
- Daily's Cocktail mix has introduced a new line of reduced-calorie non-alcoholic cockt...
- Laurent-Perrier has released its Brut Vintage 1993, a 50% chardonnay, 50% pinot noir ...
- Liquor suppliers keep on refining their website offerings, and luxury brand firm Schi...
- Corona Extra and Light combines three themes for their fall promotions: Halloween, fo...
- Dewar's is entering the aged Scotch market here with Dewar's 12 Year Old Scotch. The ...
- Don't have enough vodkas? Try Brilliant, produced and bottled in Scotland in the High...
- Mulligan
Harry Denton's Starlight Room, SF, leads off this month's SF-heavy list of...
- It's been nearly ten years since F. Paul Pacult started issuing his opinions via the ...
- Operators looking to distinguish their bourbon selection may benefit from Woodford Re...
- American brandy fans have a new one to offer: Paul Masson VSOP Grande Amber. Said to ...
- David Sherman has released a new entry in the single-barrel bourbon category: Ezra B....
- Barton Beers is gearing up to promote the trademarked Smoothflow Tetley's English Ale...
- The Florida Department of Citrus is eager to lend a hand with juice bar set-ups. Thei...
- Looking for the latest thing? Try the latest digital jukebox, which combines Wurlitze...
- United Air Specialists, maker of the Original Smokeeter Air Cleaner, is offering a fr...
- This is an interesting time to be in the beer business. With sales of more than 2.7 B...
- Major Peters' wants to help operators build a better Bloody Mary business with Bloody...
- Looking for a new frozen program? Tropics All Natural Frozen Drinks offers menus, ban...
- Need a new style glass to hype your beverage offerings? Maybe you should try a new pa...
- Georges Duboeuf introduces Milenage Chardonnay Vin de Pays d'Oc 1999 in an elegant an...
- Who in New York makes the best cocktail using Grand Marnier? The city's best bartende...
- Guinness and Bass have teamed up for their Halloween promotions to offer customers pr...
- LA already consumes more than twice the amount of tequila than any other city, and is...
- Glengoyne, the only unpeated single malt Scotch, is now available from Skyy Spirits i...
- Peach, orange and ginger are the flavors that are featured in OP aquavit, newly impor...
- Is your saloon THE place for beer? Your restaurant known for its stellar wine program...
- Brown-Forman is ramping up the action on its Don Eduardo tequilas. The available on-p...
- Customers are growing used to multi-hued cocktails--now you may need to get fancier w...
- Skyy also offers Glenrothes Vintage Single Speyside Malt Scotch. Each bottle contains...
- Cask-strength spirits have developed a following, especially among malt fans, and now...
- Pappy Van Winkle may not be considered a household name, but it would be hard to find...
- THE INTERNET PHENOMENON HAS MADE ITS WAY INTO THE BEVERAGE ALCOHOL INDUSTRY. WHAT DOE...
- St. Francis has introduced its 1998 Old Vines Zinfandel, made from grapes grown on vi...
- Piper-Heidsieck announces the arrival of Baby Piper, a 187ml, single-serving size of ...
- "It's amazing," says one professional restaurant follower. "I can't possibily keep up...
- ...AND COGNAC IS DOING VERY WELL, TOO, THANK YOU.
As the economic boom times contin...
- Boyd Coffee has introduced a line of specialty teas called Percival Boyd's Teas of Or...
- Concha y Toro introduces a new premium Chilean wine to the US market called Xplorador...
- He's rough, he's tough, he brews beer, he's Robert MacTarnahan, patriarch of the Port...
- Do your customers dream of a trip to Paris? Veuve de Vernay sparkling French wine wou...
- START TRAINING TODAY TO RAMP UP HOLIDAY BEVERAGE SALES.
Your customers may think th...
- Stash Tea has introduced a line of premium loose leaf teas for operators. Packaged in...
- Still not enough? Perhaps your customers will like to try Svedka, a Swedish vodka mad...
- It's not to late to do something about Octoberfest, and the American Dairy Associatio...
- There's more to Celtic Crossing Irish liqueur than St. Patty's Day. In fact, tone of ...
- American Beer Month Kicks Off in Philadelphia
The first annual American Beer Month,...
- Restaurants featuring Island Oasis all-natural mixes can now serve their premium cock...
- The first wines from the NY State Finger Lakes region producer Miles Wine Cellars are...
- Courvoisier launched its summer-long Mademoiselle Courvoisier competition in ten US m...
- KeKe Beach, the new key lime and graham cream liqueur, wants you to take advantage of...
- Laird introduces Casa Real Blanco and Reposado tequilas. Part of the company's expand...
- Beck's introduces new packaging for its seasonal Beck's oktoberfest beer. The colorfu...
- You never know when you'll hit a nerve. In the May Cheers, we published the opening a...
- Dr. McGillicuddy's Mentholmint Schnapps wants to help you and your customers gear up ...
- Sole water is back with a newly designed bottle, new labels and expanded distribution...
- More makeovers: Kendall-Jackson has redesigned its distinctive multi-hued leaf label....
- The various new expressions and ages of Scotch, bourbon and other whiskies has yielde...
- Glenmorangie Single Highland Malt Scotch is rolling out new on-premise promotional ef...
- Da Vinci announces that the non-calorie sweetener Splenda is now used in the company'...
- A. Hardy USA introduces two flavors of a newly-imported ginseng liqueur. Kamasutra Ex...
- Here's the latest from SF that signals the utter take-over of the region by the inter...
- Brown-Forman is offering operators a chance to cool off this fall with chilled shots ...
- Janet Torelli has developed high-style, hand-crafted sterling silver accessories for ...
- BMC Imports introduces a new line of vodkas: the Jewel of Russia. Made from hard wint...
- The wine buying market has never it seems, been tighter so try some of our insider tr...
- Fruit-flavored schnapps 99 Bananas and 99 Blackberries are hooking up together to off...
- Magner's Irish Cider has entered the US market in bottles and draft. Ireland's favori...